Heather has 15 years of experience in Grocery Retail Pricing, Promotions and Category Management. Heather has worked for and consulted with retail chains such Ahold USA, Tops Markets and Giant Eagle. She has evaluated and implemented multiple Pricing and Promotion solutions. Heather has used her deep expertise in pricing to make substantial margin improvement for major retailers. Her experience spans Customer Loyalty, Regular & Promotional Pricing across multiple major categories, pricing application implementation, training peers, and providing Strategic Consulting and User Support. Heather possesses first-hand experience in leveraging advanced analytics for improving the effectiveness of Retail Pricing and Promotions functions.